Best LinkedIn Profile Writers

What a good LinkedIn profile package includes

LinkedIn profile gigs are priced by career level and sections included. Check that the package states:

• Headline, with options to choose from.
• About section in your voice.
• Experience: how many roles are rewritten.
• Skills and keywords.
• Extras: featured section, banner text, connection message templates.
• Input process: questionnaire or call.
• Revisions and delivery format.

Ask for two or three headline options. The headline appears with your name almost everywhere on LinkedIn, so it is worth choosing carefully, and seeing alternatives helps you pick the one that sounds most like you.

Ask whether the writer can also suggest content for your featured section, such as a portfolio link, an article or a short case study. Featured items give visitors proof of your work right on the profile, and they are often the first thing people click.

How to brief a LinkedIn profile writer

1. Your goal: a new job, clients, speaking or a career change.
2. Your resume and current profile link.
3. Target roles or clients, with examples.
4. Achievements with evidence.
5. Your personality: how you want to come across.
6. Things to leave out.

Share what makes you different: a specialty, a type of client or a way of working. Profiles that list only responsibilities blend in; profiles that explain the value you bring stand out to the right readers.

After updating the profile, keep it active. Posting or commenting occasionally, and updating experience when things change, keeps it accurate and makes you more visible to the people you want to reach.

What drives the price

• career level
• number of sections and roles
• keyword research for target roles
• calls or interviews
• extras such as banner and featured content
• rush delivery

If you are ordering a resume at the same time, ask for a bundle. The writer can then keep facts and messages consistent across both, which is also more efficient.

Red flags

• Profiles full of buzzwords that could describe anyone.
• Offers to invent achievements or endorsements.
• Requests for your LinkedIn password.
• No questions about your goals.
• Guarantees of job offers or clients.

Read the final text as if you were a recruiter or client. Every claim should be something you could discuss confidently in a conversation.

For your resume, see our resume writing guide. For a profile photo, ask a portrait photographer, and for business branding read our brand strategy guide.

Update the profile gradually rather than all at once if you are currently employed. Some people prefer not to signal a job search suddenly. A good writer can help you phrase changes so they fit your situation and your current role.

Quick pre-order checklist

• I know my goal and target roles or clients.
• I have shared my resume and real achievements.
• I will paste the text in myself, without sharing my password.
• Facts match my resume.
• I can discuss every claim confidently.