How much does a website cost to build? Wix, WordPress, Shopify and more

Price figures in this article come from the sellers featured on this site, checked on 3 October 2026. They are the starting price of each seller's smallest package, not a quote for your project. Prices change, so confirm the current price on the listing.

Starting prices by platform

These figures are the smallest package prices of the sellers featured on each guide. They cover a small scope, such as a few pages or a simple template customization.

Treat these as the price of getting started, not of a finished business website. Almost every seller offers larger packages for more pages, more features and more revisions.

Website builders: Wix and Squarespace

Builder sites are the most economical route. The seller customizes a template or builds a custom layout inside the builder, adds your content, and makes it work on phones. Starting prices cluster near 100 to 175 dollars, with larger packages for more pages, a store or a custom design. The ongoing cost is the builder's own plan, which you pay to the platform. Our article on website builder versus custom development explains when a builder is enough.

WordPress

WordPress sellers in our list start between 100 and 195 dollars. WordPress offers more flexibility than a builder, for example custom plugins, advanced search engine settings and larger content libraries, so projects with those needs move into higher packages. You will also pay for hosting.

Online stores: Shopify and WooCommerce

Store projects start at a similar level, 90 to 295 dollars for most sellers, but the real cost depends on the catalog. Product setup, payment and shipping configuration, and theme customization each add work. WooCommerce shows the widest spread, with one seller whose entry package starts at 600 dollars. If you sell physical products, our online store launch checklist lists what to prepare so that quotes are comparable.

What raises the cost

• Number of pages and content. Writing copy or sourcing images is often not included.
• Custom design. Starting from a template is cheaper than designing every screen.
• Features. Booking, memberships, multiple languages and integrations all add work.
• Product catalog size. Entering and organizing many products takes time.
• Search engine setup and speed work. Often sold as an extra.
• Deadlines. Faster delivery usually costs more.

Questions to ask before you order

• Which pages and features are included, and what counts as an extra?
• Who writes the text and provides the images?
• Will the site be built on my own account, so I own it and can edit it later?
• Is the site mobile friendly and is basic search engine setup included?
• How many rounds of changes are included, and is there a support period after launch?

Common budgeting mistakes

Many first-time buyers focus on the build price and forget the running costs. A domain, hosting, a paid builder plan, an email service and occasional updates all recur every year. Another frequent mistake is leaving content until late. A designer can build the structure quickly, but projects stall when text and images arrive in pieces, and delays often turn into extra charges. It is also easy to ask for too much at the start. A small site that launches in a few weeks teaches you what your visitors actually need, and you can add pages and features afterward. Finally, make sure you control the accounts. The domain, hosting and site should be registered in your name, not the freelancer's.

Planning your budget

1. Decide what the site must do on day one and leave the rest for later.
2. Prepare your logo, text and images before ordering. See preparing for a website project.
3. Add recurring costs: hosting, domain, builder plan and maintenance.
4. Compare packages, not just headline prices.

To see sellers with current prices, open the guides for Wix, WordPress, Shopify and website development.